November 20, 2015 — NuData Security has top tips to ensure a painless, profitable Black Friday
Ryan Wilk, NuData Security VP of Customer Success, has top tips for retailers to ensure a painless and profitable Black Friday.
- After the huge spat of breaches we saw this year, expect stolen account credentials will be used to create new accounts in preparation for the best deals. Fraudsters will use the chaos to cloak their fraudulent activities
- As mobile transactions continue to gain market share, cybercriminals will develop sophisticated strategies to target iOS and Android software for personal gain. Retailers accepting mobile transactions must have layered, preventative measures in place to differentiate between authentic and fraudulent transactions and protect against cybercrime
- Not only do online merchants need to be prepared for fraud activity during the peak online shopping days, but so do consumers shopping online. On Cyber Monday law enforcement agencies globally will be busy catching domain names owned by websites selling counterfeit goods. Consumers are also more likely to see phishing attacks, malicious pop-up ads and other scams as fraudsters know consumers are spending more time looking for great deals on Black Friday and Cyber Monday
- Shop only with merchants you trust. Trust goes both ways – shop at retailers that offer a passive, friction free experience. Why should you have to jump through hoops to prove who you are?
To see the full article at Retail Times, click here.