Paybefore: Mastercard Bolsters Authentication with NuData Acquisition

March 29, 2017 — Mastercard Bolsters Authentication with NuData Acquisition

Paybefore covers the announcement that Mastercard has entered an agreement to acquire NuData Security, an antifraud technology provider.

Mastercard is beefing up its transaction security and authentication capabilities in the age of connected devices, entering an agreement to acquire NuData Security, a Pay Award-winning provider of anti-fraud technology that uses session and biometric indicators to verify online transactions. NuData’s flagship NuDetect service—winner of a 2016 Judges’ Choice Pay Award—analyzes “hundreds” of device, location, passive biometrics and behavioral signals to build an ongoing “digital identity” for a given user. The system uses that identity to authenticate valid users from potential fraudsters based on their online, mobile app and smartphone interactions, flagging those that represent the highest risk and enabling merchants and issuers to make near real-time authorization decisions.

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